Website Promotion Using Articles

Saturday, August 22nd, 2009 at 11:20 am

By far the easiest way to stand out in a crowd is to have everyone else pointing at you.

Successful website promotion is measured by achieving more visitors, page rank & ultimately more sales. This is only possible if other websites are directing traffic to yours.

There are many techniques being utilized by webmasters to get back links to their sites, however Article Marketing is & should be considered one of the most important.

Why are some back links more important than others?

Article Content

Simply put, a back link from a website of similar content, is far more valuable than a back link from a website with a different content.

For Example - A Back link from a Dentists website to a furniture web store won’t provide much benefit.

The Links Context

How the link is displayed is vitally important if you are trying to rank for certain keywords, Anchor Text in the body of the web page is far more important than hyper-linked banners or plain Url’s.

Articles used for promotion provide both of these.

What Article Marketing can do for you

Article directories unlike Std web directories are full of keyword rich content, your article has its very own page, plus the title & keywords of the page will be your articles. Posting & having your articles accepted on high page ranking article directories, gives you both quality back links & almost instant search engine recognition.

Most Article Directories offer webmasters the ability to republish their article content provided the resource box stays intact. It’s therefore possible that well written & on topic article will spread your back links to many more sites.

It is not uncommon that your articles end up higher ranked in the search engines than the websites they are promoting, often providing multiple top 10 listings all feeding back to you!

Unfortunately articles submitted with standard submission software suffer the same fate. As the duplicate content filters find them they are removed from the search engines databases & your links become all but worthless for SEO value.

Similar but Unique Articles keep your articles listed & your back links intact.

There are several services that provide quality hand written unique articles, this requires a little extra work when writing the original article but the rewards are 100 fold.

Be warned don’t even consider article spinning, the software is a waste of time & money, all it does is replace synonyms & your Articles will end up reading like someones first attempt at writing English.

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